Google searches are changing, and it’s a big deal. More than half of all searches now end without a click, meaning people get their answers right on the search results page. This is shaking things up for businesses that rely on website traffic. While some are...
Google’s AI Overviews are shaking things up in the world of finance marketing. These AI-generated answers are appearing in a significant chunk of searches, meaning people are getting answers without even clicking through to websites. For finance businesses, this...
Last month, I shared a client-getting strategy that got a lot of pushback. People flooded the comments saying it was impossible, a waste of time, or just plain wrong. But here’s the thing: every excuse they made actually proves why this works. Most business...
AI is changing how businesses operate, but many owners are using it all wrong. If you’re not harnessing ChatGPT effectively, you could be losing leads and falling behind. This guide will show you how to use AI to save time, generate more leads, and outperform...
This roundup goes straight to the tools: the most capable AI-first SEO/AEO/GEO strategy builders, what each does best, where they fall short, and when to use them. We break down workflows (research → brief → draft → optimize), data sources and scoring, citation/answer...
If you want AI answers to recommend your brand, guessing at prompts won’t cut it. Prompt mining tools show the exact questions users feed into ChatGPT/Perplexity, the sources AIs cite, and the gaps your content can fill—so you can win visibility where clicks are...