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Turn Your Website Into a Lead Generation Machine: Heatmaps, Redesigns, and Conversion Secrets for 2026
In today's digital landscape, making your website work harder for you is more important than ever. With traffic potentially decreasing due to AI, maximizing the conversions from the visitors you do get is key. This session dives into how heatmaps, strategic redesigns,...
Mastering Generative Engine Optimization: Get Found by AI, Not Just Google
The world of search is changing fast. With AI tools like ChatGPT, Gemini, and Google's AI Mode becoming the go-to for information, traditional SEO isn't enough anymore. This session, originally from Spotler UK, features Charlie Marchant, CEO of Exposure Ninja,...
Dominate AI Search: Your Blueprint for Content Optimization
The world of search is changing fast. With tools like ChatGPT handling billions of searches daily and Google integrating AI Overviews, getting your content seen by AI is no longer optional – it's survival. AI search results don't just send people to websites; they...
Only 2% of SEOs Are Optimising for AI Search (and Why That’s a BIG Mistake)
This week, we're diving into a surprising revelation from MozCon London: a staggering 98% of SEO professionals aren't actively optimizing for AI search results. This is happening at a time when organic traffic is shifting, and understanding where that traffic is going...
Website Expert Answers Your Burning Questions
Ever wondered about the best way to build a website for your service business? You're not alone! We've gathered some common questions floating around the internet and got some straight answers from a website pro who's worked on over 300 service business sites. Let's...
How to Win at AI Search: Tracking Your Brand in ChatGPT and Beyond
AI platforms like ChatGPT are changing how people find information online. Instead of traditional search engines, many are turning to AI for answers. This shift means we need new ways to measure how our brands show up in these AI-driven results. Without tracking this,...
Is AI Search Losing Its Neutrality?
AI is changing how we find information online. As tools like Google's AI get more personal, using our emails, calendars, and past purchases, a big question pops up: can they stay unbiased? It seems like AI search might become less neutral. It could start showing us...
AI Mode is Here: What UK & US Businesses Need to Know NOW (EU Gets a Break)
Big changes are happening in how people search online, and it's called "AI Mode." For businesses in the UK and US, this isn't something to wait for – it's happening now. However, if you're in the European Economic Area (EEA) or Switzerland, you've got a bit...
Build a High-Converting WordPress Landing Page for Free!
Want to create a landing page that actually gets results without breaking the bank? This guide shows you how to build a super effective landing page using WordPress and a free page builder. You don't need any fancy software or coding skills. We'll walk through setting...
AI Shopping Bots Are Exposing Bad E-commerce Sites
You know, it's funny how things change. I was trying to buy some coffee the other day, and the website I landed on? Total mess. Error pages popping up, couldn't figure out where to go. So, I just left and found another one. Turns out, this is a big deal now,...
Why Authority is Your Secret Weapon in B2B Sales
In the world of B2B sales, just having good content isn't enough. You need to show that you know your stuff. Think about it: when you're looking to buy something for your business, are you going to trust a company that seems like a total stranger, or one that clearly...
Your Website’s Audience Isn’t Human Anymore
The way we think about website visitors is changing, and fast. It used to be all about people clicking around, but now, a huge chunk of the traffic hitting websites isn't human at all. It's AI crawlers and agents doing their thing. This isn't just a small blip; it's a...
Build Your First Affiliate Marketing Website In Under An Hour (2025 Beginner’s Guide)
Want to start making money online with affiliate marketing but have no idea where to begin? This guide will walk you through setting up a professional-looking website from scratch, no coding or expensive tools required. We'll cover everything from getting your domain...
Stop the Cowboy Tactics: Why Google Sees Through Your Shortcuts
In the world of online marketing and website management, there's a temptation to take shortcuts. Many people try to find quick fixes or use underhanded methods to climb the search engine rankings. However, these "cowboy tactics" are a risky game. They might...
Stop Writing Generic Content: Add Real Expertise and Experience
Ever read something online and thought, "This sounds like it was written by a robot?" You're not alone. In fields like medicine, finance, or law, just sounding good isn't enough. Content needs to be backed by real knowledge and unique perspectives to...
Stop Writing Generic Content: Add Real Expertise and Experience
Ever read something online and thought, "This sounds like it was written by a robot?" You're not alone. In fields like medicine, finance, or law, just sounding good isn't enough. Content needs to be backed by real knowledge and unique perspectives to...
Show Google Your Smarts: Why Expertise on Your Website Matters
You know, when you're talking to someone, you want to trust what they're saying, right? If your friend has a medical degree and years of experience, you'd probably trust their advice on health issues more than your neighbor's, even if your neighbor means well. We need...
Showcasing Your Experience: Making E-E-A-T Work for Your Website
Google's John Mueller made a statement that's been causing a stir: "you can't sprinkle some experience on your web pages." This idea that you can't just add E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) like a quick fix has left many...
The Homepage Blueprint That Prints $30K/Month
Ever wonder what separates a service business homepage that pulls in serious cash from one that barely gets a single inquiry? After looking at countless websites, from therapists to locksmiths, a clear pattern emerged. It's not about fancy design or slick branding....
Stop Writing Content, Start Growing Your Business
Many business owners get stuck writing content, which stops them from focusing on growing their company. When you're always busy with content creation, you don't have time for the important stuff like planning, coming up with new ideas, or building relationships. This...
AI Search Is Here: Why It’s Your Top Priority Now
Google's integration of AI into search isn't just another update; it's a major shift that will affect millions of businesses and billions of daily searches. While some users might grumble about AI overviews, the data shows engagement is rising, making this the new...
AI-Proof Your Marketing: How One Company Saw 4,000 Leads in 9 Months
The digital marketing landscape is shifting, and AI is at the forefront of this change. Consumers are increasingly using AI tools to find businesses, products, and services. This means marketing strategies need to adapt. But how can you integrate AI without disrupting...
Marketing in 2025: What Actually Works (and What Doesn’t)
The internet is flooded with marketing advice, but not all of it is good. We dug into some of the most popular marketing tips out there, especially from platforms like TikTok, to see what's actually effective for businesses in 2025 and what's just a waste of time. Get...
Google’s AI Mode Hits the UK: Should You Be Worried?
Google's AI Mode has officially landed in the UK, and it's a pretty big deal for anyone with a website or involved in online marketing. This isn't just a small update; it's a whole new way of searching that could change how people find information online. Think of it...
Healthcare Marketing Masterclass: From 60 to 300+ Monthly Leads in Only 9 Months (REPLAY)
This webinar replay dives into a remarkable case study where a healthcare business, Age Care Bathrooms, saw a massive increase in leads. Discover the integrated strategy that transformed their online presence, leading to over 3,800 qualified leads in just nine months,...
“ChatGPT Agent” Is Changing How People Buy AGAIN
OpenAI has dropped a new feature called "ChatGPT Agent," and it's a game-changer for how we shop. Imagine having a personal assistant that can browse the web, compare products, and even book appointments for you, all while you're busy with other things. This...
Why Is Your Website Traffic Down? 9 Reasons and How to Fix Them
Website traffic drops can be nerve-wracking, especially when your business depends on those visitors. It's a problem I've seen countless times working with clients at Hog the Web, and let me tell you—once you know what to look for, the causes are rarely a complete...
The Surprising AI Hack That Makes Your Website Speak to Customers (and Boosts Leads by 125%)
Recently, I stumbled across a simple AI routine that can completely change the way your website and marketing talk to visitors. Most businesses – even the successful ones – struggle with messaging. They’re not using the words their actual clients use, losing sales...
Unlocking More Revenue: The No-Fluff Guide to Conversion Rate Optimization (CRO)
Just a few years ago, conversion rate optimization (CRO) seemed mysterious to many marketers and website owners. Today, it's one of the fastest paths to increased leads, sales, and revenue without spending more on ads. Let's break down what truly moves the needle,...
Why AI Search Is Terrifying Global Brands—And What You Can Do About It
Suddenly, even the giants are nervous. This month, a major household brand admitted to us that their digital team feels cornered. People aren’t just searching Google like before—they’re turning to tools like ChatGPT and Google Gemini, and that’s changing everything...
How Google’s June 2025 Algorithm Update Is Shaking Up Search (Real Data, Real Impact)
If you run a website or rely on Google for business, the June 2025 Broad Core Update probably already sent you scrambling for the analytics dashboard. This time, the shakeup hit hard and fast—especially for anyone in the US. We’re seeing AI Overviews everywhere,...
Stop Chasing Views: How YouTube Search Can Actually Get You Clients
Ever feel like you're putting tons of effort into YouTube videos only to see tiny view counts? You're not alone. Many businesses make the mistake of focusing on getting views instead of attracting the right people. This approach can actually hurt your chances of...
58% of Google Clicks Are Gone. What Now?
Google searches are changing, and it's a big deal. More than half of all searches now end without a click, meaning people get their answers right on the search results page. This is shaking things up for businesses that rely on website traffic. While some are...
What are AI Fan-Out Queries: How AI Search Tools Think (And How to Use It)
Ever wonder how tools like ChatGPT decide which brands to recommend when you ask them a question? It's not magic, but a process involving what are called 'fan-out queries.' These are the extra searches an AI performs to gather information before giving you an answer....
AI Search: The Future of Finding Information Online
AI search is changing how we find information online. Instead of just matching keywords, AI understands context and intent, giving us more personalized and relevant results faster than ever before. This is a big shift, and businesses need to pay attention. Key...
Google’s AI Overviews: How Finance Marketing Is Changing
Google's AI Overviews are shaking things up in the world of finance marketing. These AI-generated answers are appearing in a significant chunk of searches, meaning people are getting answers without even clicking through to websites. For finance businesses, this is a...
Why This Strategy CRUSHES Every Other Sales Funnel
Last month, I shared a client-getting strategy that got a lot of pushback. People flooded the comments saying it was impossible, a waste of time, or just plain wrong. But here's the thing: every excuse they made actually proves why this works. Most business owners...
Stop Wasting Time with AI: How to Actually Grow Your Business in 2025
AI is changing how businesses operate, but many owners are using it all wrong. If you're not harnessing ChatGPT effectively, you could be losing leads and falling behind. This guide will show you how to use AI to save time, generate more leads, and outperform your...
AI Max for Search: Google’s Next Big Thing in PPC?
Google's latest evolution in search advertising, AI Max for Search, is here, and it's poised to change how marketers approach Pay-Per-Click (PPC) campaigns. This isn't just an update; it's a significant shift that integrates existing AI-powered features into a more...
SEO Has Changed: Are You Keeping Up?
SEO has evolved, and many businesses are still optimizing for an outdated version of search. If your Google traffic is dropping, it's not bad luck – search has completely changed. This post will show you the shift making traditional SEO obsolete, what's working now...
This ONE Tool Makes SEOs Business Advisors
The SEO world is changing fast. Forget just tracking keywords; AI search is here, and it's turning SEO pros into strategic business advisors. We're moving beyond simple content creation to understanding customer feelings, tracking market share in AI results, and...
How To Rank in Google’s AI Mode (with Examples)
Google's AI mode has arrived, and it's a game-changer for search. Traditional SEO tactics aren't enough anymore. This new era of search requires a different approach to get your business noticed. We'll break down how AI search works and what you need to do to get your...
AI Search is Set to Dominate: Are You Ready?
Get ready, because the way we search online is changing fast. New research suggests that AI-powered search could actually overtake traditional search methods by 2028. This shift isn't just about how we find information; it could significantly impact how businesses...
YouTube Influencer Marketing Just Got Way Easier
Google Ads has rolled out a new feature called the Creator Partnership Hub, announced at Google Marketing Live 2025. This tool is designed to make it much simpler for brands to connect with YouTube creators and promote their content to new audiences. It's all...
Best AI SEO Strategy Builder Tools AEO, GEO (2025)
This roundup goes straight to the tools: the most capable AI-first SEO/AEO/GEO strategy builders, what each does best, where they fall short, and when to use them. We break down workflows (research → brief → draft → optimize), data sources and scoring, citation/answer...
Top 5 Prompt Mining Tools for AI Search Optimization AEO
If you want AI answers to recommend your brand, guessing at prompts won’t cut it. Prompt mining tools show the exact questions users feed into ChatGPT/Perplexity, the sources AIs cite, and the gaps your content can fill—so you can win visibility where clicks are...
How to create an effective AEO Content Strategy
We've noticed a big change in how people find information online. It's not just Google anymore. Now, AI chatbots, social media feeds, and even voice assistants are acting like search engines. This means our approach to content needs to adapt. We're calling this Answer...
Best AEO Tools to Boost Your Brand in Answer Engines
The way people find information online is changing, and fast. AI is now a big part of how folks search, meaning our old SEO tricks might not be enough anymore. We need to think about how our content can be the actual answer AI gives, not just a link in a list. This is...
What is Answer Engine Optimization (Or is it AIO…or GEO!?)
We've been in the web design and development game for over a decade now, and let us tell you, the search landscape is always changing. Lately, it feels like everyone's talking about new acronyms like AEO, AIO, and GEO. It can get a little confusing trying to keep up,...
Future-Proof Your E-commerce: Top Search Strategies for 2025
The world of e-commerce and direct-to-consumer (DTC) brands has been through a lot lately. Many brands are now looking for smart, scalable ways to boost sales and marketing, and search engines, especially Google, can be a great way to get a good return on investment....
Estimate Your Online Presence: Website Cost Calculator for Real Estate Agents
As real estate agents, we know how important it is to have a strong online presence. Your website is often the first impression potential clients have of your business. But figuring out the cost of building or updating a website can feel like a guessing game. That's...
Accurate Website Cost Calculator for Medical & Dental Practices: Get Your Estimate Today
We know that getting a new website for your medical or dental practice can feel like a big step. There are a lot of moving parts, and figuring out the cost is often the first hurdle. That's why we've put together this guide and our Website Cost Calculator for Medical...
Your 2025 Website Maintenance & Upkeep Cost Calculator: Budget Smarter
We all know a website is a must-have these days, but keeping it running smoothly can feel like a mystery. It’s not just about the initial build; there are ongoing costs to consider. We’ve put together this guide to help you understand what goes into website...
Unlock Your Profits: A Website Cost Calculator for Restaurants & Cafés
We know running a restaurant or café is tough. There's so much to think about, from the food to the staff to, well, everything. One big piece that often gets overlooked is your online presence. A good website can bring in customers, but what does it really cost? We've...
Unlock Your Project’s Budget: The Ultimate Enterprise Website Cost Calculator for 2025
Building a great website for your business in 2025 doesn't have to be a guessing game. We know that figuring out the costs can feel overwhelming, especially with so many details to consider. That's why we've put together this guide. We want to help you understand all...
Startup Website Cost Calculator: Estimate Your Budget-Friendly Build
Planning a website for your startup can feel like a big task, especially when you're trying to keep costs down. We know that feeling. As a team that’s been building websites for over a decade, we’ve seen it all. Figuring out where your money goes is key, and that’s...
Your Essential Website Hosting Cost Calculator: Plan Smarter
Choosing the right website hosting can feel like a puzzle, right? We’ve all been there, staring at endless plans and wondering what we actually need. That’s why we put together this guide and the Website Hosting Cost Calculator. It’s meant to make things simpler,...
Estimate Your Nonprofit’s Website Cost: A 2025 Calculator Guide
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: Building a website for your nonprofit can feel like a big task, and figuring out the cost is a big part of that. We've put together this guide to help you understand all the pieces that go into a...
Your One-Page Website Cost Calculator: Estimate Project Expenses Today
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: Planning a new website can feel like a guessing game, especially when it comes to costs. We know that feeling! That's why we put together this guide and the One-Page Website Cost Calculator. Our...
Estimate Your Project: Landing Page Design Cost Calculator
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: Figuring out the cost of a landing page can feel like a guessing game, right? We've been in the web design world for over a decade, and we know how many different things can affect the final...
Unlock Your Project’s Budget: The Essential Website Cost Calculator for Service Businesses
Building a website for your service business can feel like a big unknown, especially when it comes to cost. We get it. You need a clear picture of what you're getting into before you commit. That's why we're talking about the Website Cost Calculator for Service...
Estimate Your Business Growth with a Website Cost Calculator for Plumbers & HVAC Contractors
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: As plumbers and HVAC contractors, we know how important it is to get pricing right. Guessing can lead to lost jobs or, worse, losing money on the ones we win. That’s why we’ve been looking into...
Get Your Accurate Custom Website Design Cost Calculator Estimate Today
Figuring out how much a custom website will cost can feel like a guessing game. We know that. That's why we created our Custom Website Design Cost Calculator. It's a straightforward tool designed to give you a clear picture of what your project might cost, based on...
Freelancer vs Agency Website Cost Calculator: Which is Right for Your Budget in 2025?
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: Figuring out how much a website will cost in 2025 can feel like a puzzle. We know you're trying to make smart choices for your business, and that means understanding the difference between hiring...
Accurate Website Cost Calculator for Landscapers & Home Services: Price Your Projects Right
As landscapers and home service providers, we know how tricky it can be to get pricing just right. We've spent years in this business, and getting estimates accurate is key to staying afloat and making a good profit. It's not just about knowing how much materials...
Get an Accurate Website Cost Calculator USA Estimate Today
Trying to figure out how much a website will cost can feel like a guessing game, right? We know you need an online presence, but the numbers often seem to change depending on who you ask. That’s where a good Website Cost Calculator USA comes in handy. It’s like a...
Accurate Website Cost Calculator for Government & Municipal Projects in 2025
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: Figuring out how much a new website for your city or government agency will cost can feel like a guessing game. We've been doing this for over 10 years, and we know that getting the numbers right...
How Much Does a WordPress Website Cost? Your Ultimate Calculator Guide
Building a WordPress website can feel like a puzzle, especially when you're trying to figure out the total WordPress Website Cost. We’ve been building sites for over a decade, and we know it’s not a one-size-fits-all answer. That’s why we’ve put together this guide to...
Estimate Your Investment with Our SEO-Optimized Website Cost Calculator
Trying to figure out what SEO services will cost your business can feel like a guessing game. We know that. That's why we built our SEO-Optimized Website Cost Calculator. It's designed to give you a clearer picture of the investment needed to get your website seen...
Accurate Website Cost Calculator for Law Firms: Budgeting for Your Online Presence in 2025
We know that figuring out how much to spend on your law firm's online presence can feel like a puzzle. It's not just about building a website; it's about making sure it works for you, brings in clients, and helps your firm grow. We've seen firsthand how many firms...
Boost Your Business: A Website Cost Calculator for Painting Companies
As painting companies, we know how important it is to give customers clear pricing. It can be tough to figure out costs quickly, especially when every job is a little different. That’s why we’ve looked into how a Website Cost Calculator for Painting Companies can...
Estimate Your Mobile-Friendly Website Cost with Our Calculator
Building a website can feel like a big project, and figuring out the cost is often the first hurdle. We know you're looking for a clear picture of what goes into the price tag, especially when it comes to making sure your site works well on phones and tablets. That's...
Estimate Your SEO Campaign Expenses with Our Cost Calculator
Get an SEO Cost Estimate in 3 Minutes Using this Free Estimator Tool: We know figuring out what to spend on SEO can feel like a guessing game. That's why we created this tool. Our goal is to give you a clearer picture of what an SEO campaign might cost for your...
Estimate Your E-Commerce Website Design Cost: A Free Calculator
Figuring out how much your new online store will cost can feel like a guessing game. We know, because we've been building e-commerce sites for over ten years. That's why we put together this guide and our free Website Design Cost Calculator for E-Commerce Stores. It's...
Google’s AI Overviews: Is Brand Mentions the New Backlink?
The search engine landscape is changing fast, and Google's AI Overviews are shaking things up for how businesses get seen online. This new AI-driven approach presents both challenges and opportunities for marketers trying to understand the new rules of the game. AI...
I Redesigned My Viewers Websites To Get Them More Clients
Losing potential clients the moment they land on your website? It's a common problem, but one that can be fixed. I've spent 15 years building websites that bring in leads, and in this post, I'll show you how I revamped five real websites to turn them into...
Google’s AI Mode: A Game Changer for Search and Your Business
Google has officially rolled out its new AI Mode, a significant shift in how users find information online. This new feature allows for complex, multi-part questions, providing detailed answers with citations. While currently US-only, its impact on marketing...
Turning Browsers Into Buyers: How I Redesigned Real Websites to Attract More Clients
Every day, small service businesses miss out on new clients because their websites simply don’t look inviting or don’t explain what they offer. Recently, I took a look at a handful of real websites submitted by viewers and walked through exactly what’s wrong with...
How to Check AI Traffic to a Website: Practical Methods and Tools for 2025
Trying to figure out how to check AI traffic to a website is something we’ve been working on a lot lately. With more people using tools like ChatGPT, Gemini, and Perplexity to find answers, the way visitors land on our sites is changing. We’ve seen some of our clients...
Free AI Traffic Checker
Free AI Traffic CheckerSee how much of your website traffic comes from different AI search/chat tools, and which pages they visit via this GA4 report Open the LookerStudio Report Choose your GA4 property in the top right dropdown Choose the timeframe you want to view...
Google’s AI Mode: How Search Is Changing and What It Means For Your Business
At Google I/O 2025, Google announced a major shift for search: the rollout of AI Mode—a new search experience, currently available as a tab for US users. While it's not the default yet, AI Mode is set to change how users find information, make purchases, and interact...
From Lawn Mower To 7 Figures: The Real YouTube Playbook For Local Businesses
A small-town landscaper, Bobby Krull, went from door hangers and low‑quality leads to a thriving, national design business. The shortcut? Simple, short YouTube videos that built trust fast, filled his pipeline, and even let him work remote. It wasn’t fancy. It was...
Copy This 11,000+ Lead Marketing Strategy
This case study breaks down a powerful digital marketing strategy that helped a mortgage company generate over 11,000 leads in just 12 months, starting from scratch. It covers a full-funnel approach, from initial audience research and positioning to website...
Unlock Your Project’s Potential with Our Website Redesign Cost Calculator
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: We know that thinking about a website redesign can bring up a lot of questions, especially when it comes to the cost. It’s a big project, and you want to make sure you’re spending your money...
Your Accurate Website Design Cost Calculator for 2025 Projects
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: Planning your 2025 website project can feel like a big task, especially when it comes to figuring out the costs. We know that getting a handle on your budget upfront is super important. That's...
Small Business Website Cost Calculator: Get Your Accurate Estimate Today
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: Figuring out how much a website will cost can feel like a guessing game, right? You know you need an online presence, but the numbers seem to change depending on who you ask. That’s where a good...
9 Landing Page Hacks To Get More Leads INSTANTLY
Over 15 years and more than 120 tests, I've found that only nine specific tweaks really make a difference in landing page conversions. The best part? They're so simple, you can implement them all in an afternoon, even with no marketing experience. This guide covers...
Apple and Google’s Search Deal: Is a $2 Billion Search Shift Coming?
The world of online search is buzzing with news that Apple might be ditching Google as the default search engine for its Safari browser. This potential move could reroute billions of daily searches away from Google, shaking up the digital landscape. Apple's Senior...
The 2025 WordPress SEO Hosting Top Picks
After managing hundreds of sites, we’ve seen which WordPress hosts actually move the needle for SEO. Choosing a host is not just a technical decision — it directly impacts your site’s visibility, speed, and longevity. Below are our 2025 picks for WordPress hosting for...
The EXACT System To Go From $0-$800,000 On YouTube
This video shares a proven YouTube system that helped one business owner triple their revenue in two years and then quadruple it again. It's designed for small service business owners and anyone starting on YouTube, aiming to generate profits from day one by...
Rocket Mortgage’s $68m/Month Marketing Strategy (and SEO Flaw)
Rocket Mortgage, a major player in the US mortgage market, has seen significant growth, reaching $5.1 billion in revenue last year. This impressive 34% year-over-year increase is fueled by a substantial digital marketing strategy. While their approach is largely...
ChatGPT’s Shopping Update: What Marketers Need to Know
ChatGPT has rolled out a new shopping feature, adding a visual product carousel to its platform. This update, available on both free and paid versions, presents a new way for consumers to discover and compare products, directly challenging established players like...
![What is AEO? (Answer Engine Optimization) – Easy Explanation [2025]](https://hogtheweb.com/wp-content/uploads/2025/09/thumbnail-38.jpeg)
What is AEO? (Answer Engine Optimization) – Easy Explanation [2025]
AI answers are siphoning clicks from classic search. If you’re a marketer or SEO, your job isn’t just to rank—it’s to be the answer systems like ChatGPT and Google’s AI features choose and cite. Google now documents how AI Overviews / AI Mode include and attribute...
The Homepage Blueprint That Prints $30K a Month
Ever wonder what makes a service business homepage pull in serious cash, like $30,000 a month, while others barely get a single inquiry? After tweaking homepages for everyone from therapists to locksmiths, a clear pattern emerged. It's not about fancy design or slick...
Hog the Web Design Achievements 2025
At Hog the Web, we are empowered by creating high-quality websites that deliver results. Our designs are strategically built to maximize conversions, lower bounce rates, and provide a seamless user interface. We are proud to align our designs with each client's unique...
The True Cost of Cheap Hosting: What Are You Sacrificing?
Did you know that 60% to 80% of small businesses choose affordable hosting solutions to keep their overheads low? You could be one of them… We know it’s hard to keep everything within your budget, and web hosting is often considered to be a “bottom of the pile” kind...
3-Minute Website Cost Calculator Tool: How Much Does a Website Really Cost?
Get a Website Cost Estimate in 3 Minutes Using this Free Estimator Tool: Table of Contents Basic Costs for Building a Website The Domain Name Hosting Design and Development Other Costs to Consider Maintenance and Updates Search Engine Optimization Have you ever...
![How to Check When a Website was Last Updated [Free Checker Tool]](https://hogtheweb.com/wp-content/uploads/2024/10/howTOQuicklyCheckWebsitesLastUpdate.jpg)
How to Check When a Website was Last Updated [Free Checker Tool]
Free Website Last-Update Checker Tool: This Free Website Last-Update Checker Tool quickly scans the last update of any web page. Simply enter the web address (URL) of any website or page above, and click "Analyze URL" Once completed, you'll...
Common Signs to Check for Malicious Code on Your Website
Let’s talk about common signs to check for malicious code on your website because, let’s face it, keeping your website safe these days is a challenge! With new AI tools at the disposal of bad actors, website security has become even more essential—not just for your...
How to Optimize an Article for SEO
Welcome to our guide, which will help you optimize your blog posts as much as possible. Search engine optimization, or SEO, is important to help drive traffic to your blog. Whether you have been blogging for years or are just starting out, understanding SEO and how it...
Proven Growth Strategies To Keep Your Business Flourishing
The journey to achieving long-term success is fraught with challenges, yet one constant remains — growth is not an option; it's a necessity. A stagnant business is a vulnerable one, likely to be overtaken by competitors or dissolved by market forces. Therefore, growth...
Thriving in the Digital Era: Website Changes to Bolster Small Businesses
In today's market, your small business's online presence is more important than ever. The digital world is yours only if you know how to harness its potential. This guide, courtesy of Hog The Web, will educate you on the critical adjustments needed for your business...
Startup Success: Maximizing Impact on a Shoestring Budget
So you want to be your own boss, but your bank account says it’s time to clock in somewhere? Don’t worry; many entrepreneurs started out in that same situation. Fortunately, there are many things that you can do to overcome this hurdle and start a new business and...
What is the Most Difficult Part of SEO? Journey Through the Land of Search Engine Optimization
Welcome, fearless entrepreneur, to the ever-changing world of Search Engine Optimization (SEO)! Like you, I have traversed the treacherous terrain of SEO challenges and emerged victorious. I'm here to lead you through the maze of SEO to help you figure it out and get...
How to Increase Traffic to My WordPress Blog: The Ultimate Guide to Boost Your Web Presence; Hit a Million Visitors!
Imagine this: you just wrote a fantastic blog post. However, the only person reading it is your mom. She loves it, and she's really proud of you, but this raises the question, how can I increase traffic to my WordPress blog and make it shine on the internet? Well,...
How Much Does a Website Cost for a Small Business? The Ultimate Guide to Unlocking Your Digital Potential
Find out how your small business can build its digital presence without spending every penny you have. As a small business owner looking to establish yourself in the digital world, you might be asking yourself, how much could a small business website even cost? Here's...
How to Get Your WordPress Website on Google – A Crash Course for Success-Hungry Business Owners!
Are you ready to enhance your online presence and ensure your WordPress website gains visibility on Google? I am an experienced SEO web developer, here to provide expert guidance to help your business flourish. Today, we will explore the invaluable tool known as...
How to Do On-Page SEO in WordPress: Your Comprehensive Guide to Boosting Your Business
Are you on a quest to boost your search engine rankings? As a business owner, you’re probably aware of the importance of SEO in your marketing strategy, But have you unlocked the secrets of on-page SEO in WordPress? Fear not, for I am your SEO sensei, and today, I...
The Ultimate Guide: How to Add SEO Keywords in WordPress for Jaw-Dropping Results
Ah, the great SEO conundrum: how to add SEO keywords in WordPress without turning your website into a keyword-stuffed monstrosity. If you’re a business owner in the USA, you know that good SEO is the secret sauce that can propel your business to new heights. But like...
Why is Technical SEO Important? Unlock the Hidden Potential of Your Website!
The Unsung Hero of SEO Okay, so you GET the idea of search engine optimization (SEO), but maybe you're wondering, "Why is technical SEO important?" In the fast-paced, ever-evolving world of digital marketing, content creation, and keyword research get a lot of...
“Is AI Content Bad for SEO?” – The Ultimate Guide to Staying Human in a World of Robot Writers
The sun is about to rise on a new day, and you're contemplating your market strategy in your favorite coffee shop. You're considering if you should start using auto-generated (AI) content for your blog. You've heard about it everywhere, but is it the right move for...
“Why Use WordPress Over Wix?”—Uncovering the Secrets to Business Success on the Web!
Welcome, fellow business owners and entrepreneurs! Today, we delve into website building, exploring the ins and outs of two popular platforms: Wix and WordPress. The age-old question, "Why use WordPress over Wix?" will be answered once and for all. So, buckle up and...
“Does Anyone Use WordPress Anymore?”: The Truth About WordPress
As an experienced web developer, I frequently hear, “Is WordPress still relevant?”. Having worked extensively with WordPress and having a strong desire to share my knowledge, I am determined to put this misconception to rest. WordPress is not just relevant; it is the...
“WordPress Not Sending Email”: The Ultimate Guide to Fixing Your Phantom Mailman Problem
You've set up your WordPress site, carefully crafted your content, and even installed a contact forms plugin. But when it comes to your inbox, it's a virtual ghost town—like an Old West saloon where the tumbleweeds outnumber the cowboys. Welcome to the world of...
The Ultimate Guide to the Best Cache Plugin for Divi: Unleash the Power of Your WordPress Site!
I'm an experienced WordPress developer with a penchant for sharing knowledge and helping businesses grow. And I love the Divi theme. But something I really enjoy is finding the best WordPress caching plugins for Divi-based websites. Today, I'm excited to share my...
The Need for Speed: Finding the Fastest WordPress Themes for Your Website
Your website speed will be a major factor in your business's success in today's world. Speed can have a huge impact on every part of your users' experience, so it's got to be a priority. If your site can't handle what's being asked of it, then you'll likely lose...
Custom Web Design for Lawyers that Attracts MORE CLIENTS!
I'm here to guide you through the process of creating a top-notch law firm website that will not only impress your potential clients but also increase your rankings in Google. Let's discuss the ins and outs of custom law firm web design with a touch of creativity and...
Why SEO is Important for Your Online Success: 7 Reasons You Can’t Ignore
My team and I have been working in the Search Engine Optimization (SEO) sector for over a decade and have witnessed the amazing power of SEO firsthand. Trust us when we say that SEO tremendously increases online visibility and drives more website traffic. It makes all...
Why Local SEO is Important for Small Business
In today's digital marketing age, where a one-word search can result in thousands of website recommendations, a small, growing business must establish a solid online presence to succeed. The competition with thousands of other websites can seem daunting, but...
How Long Does It Take to Build SEO for Your Business?
You must have heard about Search Engine Optimization (SEO) plenty of times and how it helps organic traffic, but have you ever wondered how long it takes to develop it? Sadly, there is no standard timeline since it greatly depends on various aspects. To make it...
Do Professionals Use WordPress?
Ah, WordPress. The platform that powers over 40% of all websites and by far is the most popular website platform in the world. You've probably heard of it too and wondered, “Do big guys use WordPress?” As a Web Design company, we receive this question a lot. But why...
Why is Content Important for SEO: A Comprehensive Guide for Business Owners
SEO (Search Engine Optimization) is one of the most effective business growth and customer reach strategies. However, SEO is complex and challenging. ...
What Data Analytics Can Do For Your Business
Running a business can be an uphill battle. The competition can be stiff, customers hard to please, and economic conditions uncertain. Business leaders must seize every advantage they can get to remain competitive and thrive. Data analytics is one of the biggest...
Do I Own My Website? + Horror Stories to Avoid!
WATCH THE VIDEO: Hey, Levi here again with Hog the Web to help answer the question: Do you own your website? And more importantly, why that question is really important when you're working with web service providers. First of all, I want to share a few horror stories...
How to Determine Demand For A Service Or Product
Watch the Video: Hey there, I'm Levi with Hog the Web. Today I want to share a couple of quick tricks on how you can get a sense of the demand for a specific product or service within your service region. These tips are going to be useful to you if you're...
Content Upgrades – Get 100-200% MORE Email Sign Ups
Watch the Video! > https://www.youtube.com/watch?v=HZ6VJOcIykk Hey friends, Levi here with Hog the Web. Here lately, we've been getting into content marketing and conversion optimization. One of the things that we like to do is use our own website as a testbed or...
Generate Passive Income With Your Company Website
WATCH THE VIDEO: If you own or manage a business, you probably already have a website where visitors can get basic info about your company. While the main goal of your website is and should be, selling your primary products or services, many clients we’ve...
7 Proven Methods to Convert More of Your Website Visitors into Customers
Have you ever walked into a store on the hunt for a very specific item and, within three steps through the door, realized that what you came for wasn’t going to be there, so you turned back around and left? Maybe what you were looking for was more intrinsic than just...
The Rocket Fuel Your Company’s Web Presence is Probably Missing in 2023
Watch the Video! > Is your business missing the rocket fuel it needs to really take-off and thrive? 90% percent of consumers now use the web to find a business in their local area. (BrightLocal, 2020) So if you can position your web presence to get their attention,...
5 Tips For Crafting A Real Estate Website That Customers Can Trust In 2020
As I write this, the world is still trying to come to grips with the COVID-19 pandemic, and the real estate world has taken some knocks in the process. Sales have slowed down due to fears about exposure. Financial issues stem from the businesses affected and jobs lost...
2 Plugins That Connect Amazon With WordPress
WordPress and Amazon are powerful platforms that make it easy to sell products online. However, they differ in approach, and each one has its pros and cons. If you learn how to integrate WordPress with Amazon, you can get the most out of both platforms and sell more...
8 Simple Steps To Build Audience Trust On Your Website
Trust in a website is essential for an online business to flourish. Whether your website can be trusted will be your audience’s first thought on whether they’re looking to purchase something or work with you. People are more well-versed about the internet than ever...
5 Reasons Why Your Web Copy Needs To Be Human To Be Heard
Whether you’re building websites or apps, and regardless of your specific field, you’re always going to need copy to flesh out your content. It’s a part of web design that is often overlooked, however, with businesses and individuals alike assuming that it doesn’t...
The Pros (And Con) Of Using WordPress For Ecommerce
Entranced by the attractive working flexibility and potential profitability of the online retail world, you’ve decided to become a merchant. Congrats! It’s a reasonable move if you have the will to take it seriously: ecommerce is the dominant form of retail at this...
WordPress For Business: 7 Of The Best Themes For Your Business Site
In our internet-dependent society, you can no longer afford to slack on your business's online presence. Picking a Wordpress theme for your business site is no easy task, though, especially when you don't know what to look for. Not only does your theme have to match...
WordPress Plugin Vulnerability Scan Tools – 4 Ways to Check Your Site
Say a total stranger walks up to you and offers you a delicious-looking lollipop. Do you grab it and stuff it in your mouth? Probably not. Most people know better than to accept stuff from strangers. But when it comes to the internet, our sense of self-preservation...
3 Of The Best Free Tools To Scan WordPress For Malicious Code
Most website administrators never scan their WordPress site for malware. That's like going through life, never getting a checkup from a doctor or dentist. It might be OK for a while, but sooner or later, disaster will strike because you weren't paying attention! Why...
Successful SEO Strategy Case Studies: 800% Traffic Growth in 6 Months!
After achieving great search engine results for these clients, we put together these 4 SEO strategy case studies in various niches. Let’s take a look at how we accomplished this growth in rankings. Read on to learn a few tips and tricks that are ready to be applied to...
WordPress Security – 8 Simple Steps to Secure Your Site
WordPress powers well over 75 million websites. That number makes it the single most popular content management system on the face of the planet. What has allowed WordPress to enjoy such incredible success? There are a lot of features that people could argue is this...
Top 3 PCI Compliant WordPress Web Hosting Providers
US consumers spent more than $500 billion on eCommerce sites last year. Amazon controls almost half the market. Other retailers must battle it out for customers' dollars. Many factors encourage customers to buy from a site. Most emphasize trust and security standards....
WordPress Changes Not Showing on Mobile? > Fix it with 4 Simple Steps
Is your WordPress site not showing your changes on your mobile phone or tablet? All you want to do is check your new site updates on your mobile device, but they are not showing up! The most common reason why the changes you made are not displaying on mobile is...
25 Most Stable & Reliable WordPress Themes of 2023 (and 6 to Avoid!)
Would you build your house on quicksand? Of course not! So why would you build your website on an unstable WordPress theme? We’ve found that it can be hard to tell which themes are reliable and stable until well after your site is already built. That’s why we’ve curated the most RELIABLE WordPress themes for […]
WooCommerce & PCI Compliance – Everything You Need To Know
WooCommerce is an incredible eCommerce platform for WordPress because it's open-source – offering flexibility for it to fit any website's needs. But how secure is it? Does it meet the standards for PCI compliance? We have everything you need to know on this topic. Is...
Why is WordPress So Complicated?
WordPress can look pretty intimidating at first glance. People often think WordPress is complicated simply because there are so many different customization options. From posts to pages and themes to menus, plus much more, WordPress can be pretty overwhelming if you...
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How To Fix The WordPress White Screen Of Death [An Illustrated Guide]
It's so aggravating! You are updating pages on your website and then see a blank white screen. What do you do? Don’t lose hope! Anyone that uses WordPress on a regular basis can tell you that they have experienced the White Screen of Death at least once. Don't...
How To Quickly Fix “Error Establishing Database Connection” in WordPress
So, your website is down, and is just showing this error message “Error Establishing a Database Connection” Don’t panic! In most cases, your website content isn’t gone or missing, it’s just a configuration issue that can usually be resolved quickly. Don't let a...
Get Your Best Branding Potential with Our Web Services
Is one online business design company just like another? At Hog the Web, we don't think so. Our web design, SEO, maintenance and security services make us a clear choice for a wide range of clients. Our mobile-first design and attention to online best practices have...
PCI Compliance: How to Make WordPress PCI Compliant -A Helpful Guide
PCI compliance rules were established by the Payment Card Industry (PCI) to help improve data security and reduce fraud. Although these guidelines are not technically mandatory, card-accepting businesses may be subject to fines, litigation or termination of their...
How to Secure Your WordPress Website From Hackers
WordPress website security is a topic of huge importance. By not taking the security of your website seriously, you are leaving yourself vulnerable to hacks which can compromise the personal data of yourself and your website's user base. To learn how to secure your...
How to Protect WordPress From Brute Force Attacks
With thousands of attacks reported every minute, brute force attacks are a very real threat to your website and can disrupt your business making you lose valuable data. Knowing how they occur is key to protecting yourself. There are two ways brute force attacks are...
WordPress SEO: How to Grow Your Website Traffic
You’ve built the beautiful and functioning website you’ve always wanted. Great! Now it's time to focus your SEO efforts and begin building your brand exposure. This will attract visitors to your website who could, ideally, become customers. In this post we will...
What is an SSL Certificate, and Why Does My WordPress Website Need One?
Over the last couple of years, you might have noticed people starting to talk more about SSL Certificates and HTTPS. Here at Hog the Web, one of our top priorities is website security, so we’ve been keeping a close eye on this conversation, but for those of us new to...
The Secret Recipe to Make Any WordPress Website BOMB-PROOF
WordPress is not built “out-of-the-box” to run smoothly and securely. It takes a special blend of strategies to make a WordPress website reliable. Read on to find out what those strategies are. Here at Hog The Web, we have been building new WordPress websites, fixing...
The (Potentially) Fatal Flaw of WordPress
WordPress has become one of the MOST used website platforms ever, in use by over 25% of the worlds websites. (1) But there is a potentially fatal flaw that plagues most of these websites if left unchecked. You may be wondering how we know this. Here at Hog The Web, we...
Is Your WordPress Website Silently Sending Malicious Code to Your Customers?
Are you unintentionally helping cyber criminals distribute malicious code to your customers, friends and family through your website? Read on to find out how to prevent it. As scary as the thought may be, more and more WordPress websites are being found silently...
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